Our first slate of five shows is just the beginning. After we prove the model, our second and third slates of shows will be defined by the companies that solicit us.
We will solve billion dollar company’s PR problems by taking a portion of their marketing budget and turning it into a revenue stream. We will teach fortune 500 companies how to get television networks to pay them to advertise their business.
Imagine what Exxon’s stock would have done every week if JR Ewing would have been the CEO of Exxon and think about how many billions of dollars Hollywood has left on the table over the years by failing to combine the creation of content with actual brick and mortar businesses.
Branded Entertainment Inc. will not make that mistake and we will redefine how content is created, monetized and consumed.